Meet Adriana Quaranto: Miami Mama, Blogger, and Marketing Pro
What do you do and what led you to this career?
My name is Adriana. I am Boston born, Florida raised, and New York City seasoned where I was a serial entrepreneur in the fast-paced NYC fashion industry for 10 years. I built a namesake clothing brand from nothing and turned that into a success while working in the corporate fashion world. After that season of my life reached its potential, I built the first event production and marketing agency for emerging brands. Within a year that evolved into offering public relations and influencer marketing to the niche. I was producing 7-10 fashion shows every New York Fashion Week on top of planning and coordinating the next big pop up shop of the season. We had great success! That feels like a lifetime ago. These days, I am taking on an even bigger challenge: motherhood. On February 28th, 2019 my fiance, Eric, and I welcomed our baby girl Stella Rayne into the world. You can now find me living like a local in Miami, Florida where I am blogging about my journey into motherhood by talking about my favorite F words - Fashion, Family, Food, and Fitness. As if that wasn't enough, I am a contributing writer for The Bump, I am an influencer utilizing my social media pages to build awareness around products that I truly love and I consult for businesses to amplify and grow their marketing and sales departments. I am also working in-house as the head of marketing for a local manufacturing company specializing in high-end aluminum products for high-end homes and properties. You could say I'm a busy woman.
What is the name and age of your child?
Stella , who is 8 months old.
What has been your biggest career achievement thus far?
My biggest career achievement thus far would have to be when I built the top agency for emerging fashion brands in NYC in just 3 years.
What is the most rewarding aspect of being a mother?
Knowing that I'm raising a girl in this world to be strong, confident and kick some serious a$$.
And what is the most challenging?
The most challenging is not being able to stay home with her as much as I would like to. Other challenge... NOT SLEEPING! Am I right?!
What is your best advice for someone new to your industry?
Keep yourself ahead of the curve and continue to educate yourself.
What is your best advice for a new mother?
Do the research before you have the baby. Gather a group of mamas who you can talk to and exchange information with. Support is everything.
What's next for you? Do you have any exciting projects coming up?
On a marketing level - I am in the process of talking to a major breast pump company about consulting for them and building their marketing and sales. That should be really exciting. On a fashion level - I was approached by a well known CEO to produce a 6 figure fashion show for them. Waiting to hear back about their bandwidth and if I'll take that on. Fingers crossed it works out!
Follow Adriana at @4fsgiven